<aside> <img src="/icons/arrow-down-line_green.svg" alt="/icons/arrow-down-line_green.svg" width="40px" /> Download CV here

Adrian Oduma’s Resume.pdf

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<aside> <img src="/icons/arrow-down-line_green.svg" alt="/icons/arrow-down-line_green.svg" width="40px" /> Download CV here

Adrian Oduma’s Resume.pdf

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Wellthi Technologies

Remote

Oct 2024 – Feb 2025

UX/UI Designer

Worked on shaping the company's digital experiences through web, mobile, and brand design. My contributions:

• Mobile & Web Design – Led the redesign and prototyping of the Wellthi mobile app and developed multiple website designs to improve user engagement.
• Prototyping & Wireframing – Created high-fidelity prototypes and wireframes to streamline development and enhance user experience.
• Brand Identity & Visual Design – Rebranded logos and refined brand assets, ensuring a cohesive and modern aesthetic.
• Feature Design & UX Enhancements – Developed and improved numerous UI/UX features, enhancing usability and accessibility across platforms.
• Founder & Stakeholder Presentations – Designed pitch decks and presentation materials used in investor meetings, seminars, and industry events.

Gole Technologies Ltd (Freelance)

Remote

Nov 2023 – Jan 2024

UI/UX Designer

• Orchestrated a project that involved crafting a satisfactory User Experience and appealing User Interface for a local crowdfunding platform.
• Conducted User Research on consumer behaviour, user flows and personas that fulfil the project’s primary objective.
• Developed a design system, lo-fi wireframes, hi-fi mockups & prototypes for the (both web and mobile) platform’s final design.
• Coordinated a team of 2 UI/UX Designers and 2 Frontend Devs in deriving user flows & user personas that fit the target audience.

<aside> <img src="/icons/chart-line_lightgray.svg" alt="/icons/chart-line_lightgray.svg" width="40px" />

Improved consumer usage of company products by 15%

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<aside> <img src="/icons/activity_green.svg" alt="/icons/activity_green.svg" width="40px" /> Improved system functionality of company products for users

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MOMBO Sacco (Freelance)

Nairobi, Kenya

Aug 2023 – Nov 2023

UX/UI Designer

• Redesigned a mobile banking app that helps users track expenses and set budgets, thus enhancing financial discipline.
• Conducted User Research & Requirements Gathering to comprehend the needs of the target market.
• Formulated a design system & design process that included a color palette, icons, buttons, and other UI elements.
• Created lo-fi wireframes, hi-fi mockups and prototypes (both web and mobile) that were manifested in the mobile app’s final design.

<aside> <img src="/icons/chart-line_lightgray.svg" alt="/icons/chart-line_lightgray.svg" width="40px" /> Reduced customer churn by 25%

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<aside> <img src="/icons/chart-line_lightgray.svg" alt="/icons/chart-line_lightgray.svg" width="40px" />

Increased customer acquisition by 15%

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<aside> <img src="/icons/chart-line_lightgray.svg" alt="/icons/chart-line_lightgray.svg" width="40px" /> Improved consumer usage of company products by 20%

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Knowit Dataunit GmbH

Bremen, Germany

Jan 2023 – Jun 2023

Software Engineer

• Assembled User feedback & Research on the most important products to improve for better customer retention & acquisition.
• Headed a team of 3 SWE Interns in conducting research on Software usability, functionality, User Requirements, and User flows that fit the product’s primary purpose.
• Worked on 5 projects that involved documentation of my software development processes, speeding up development process by 15%.

<aside> <img src="/icons/activity_green.svg" alt="/icons/activity_green.svg" width="40px" /> Improved usability of company products for users by 15%

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<aside> <img src="/icons/chart-line_lightgray.svg" alt="/icons/chart-line_lightgray.svg" width="40px" /> Reduced user churn by 20%

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Ramani Digital Solutions

Nairobi, Kenya

Jan 2020 - Oct 2020

Data Encoder

• Devised a USSD mobile service and a web application to help users look up health facilities in North Eastern Kenya.
• Conducted User Research on the importance of Medical Tourism to the people of North Eastern Kenya with limited access to health facilities.
• Formalized possible user flows for personas seeking medical help through Ramani products (USSD & Web app).
• Created an Emergency hotline service for rapid response situations.

<aside> <img src="/icons/chart-line_lightgray.svg" alt="/icons/chart-line_lightgray.svg" width="40px" /> Increased user engagement with company resources by 30%

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<aside> <img src="/icons/friends_lightgray.svg" alt="/icons/friends_lightgray.svg" width="40px" /> Boosted access to healthcare by 20% by giving the people of Northeastern Kenya a platform to find the nearest clinic/hospital

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<aside> <img src="/icons/friends_lightgray.svg" alt="/icons/friends_lightgray.svg" width="40px" /> Implemented a new user feedback system on how well the USSD systems helped the people of North Eastern Kenya.

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EDUCATION